The Roadhouse has been around for over 12 years now and through the years have noticed fluctuations in their clientele. Respectively, they aimed to elevate their image and branding to attract a wider demographic. The goal of our team was to produce a new art direction that would appeal to the broad demographic they were targeting. In order to generate a strong brand presence, we composed a new marketing campaign with a simple and sultry vibe, setting them apart from an overloaded print campaign.

Roadhouse has decided to close their doors and redesign their establishment and brand by working closely with our creative team.

Strategic Planning | Account Servicing | Creative Services | Digital Marketing Services